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Mobile content provider services: TomatoRank

$9 Billion^* is up for grabs. Grab more of it with TomatoRank.

The mobile content market is becoming more and more competitive every day. New content providers. New formats. New ways of delivery and billing. But why is everybody forgetting about targeting and ROI management? Crazy Tomato isn't. We give you the extra competitive edge with TomatoRank.

TomatoRank is a unique targeting and ROI management technology developed solely for the purposes of mobile content distribution. TomatoRank maximizes your ROI from internet media space. The backbone consists of a powerful contextual targeting engine, which crawls and analyses web pages in real-time, matching relevant mobile content. Within TomatoRank, this information is combined with behavioural data, financial data (margins on different content) and mobile content popularity rankings.

In other words, TomatoRank will know which items of mobile content to show to which user on a particular webpage. This will allow you to maximise your returns via a complete ad-serve with links to order on your, or your clients’ mobile content portal.

TomatoRank has been designed to allow easy, quick and secure implementation for both the content provider and the website. Ad-serves on websites are managed through a simple JavaScript code. Content from the content provider's side is incorporated either through CSV uploads or XML feeds.

TomatoRank targeting technology is supplied on a hosted basis, fully run on Crazy Tomato server farms with a guaranteed 99.6% uptime.

TomatoRank is licensed to mobile content providers/aggregators/operators to maximize their returns on advertising. Download our complete presentation for more information about TomatoRank (PDF format, size 570kB) or contact us.

^)* LogicaCMG's forecast for the size of the global mobile content market.